ABOUT · DATA · TERMS

A finance tool built with the curiosity of a football game.

Club Finance Explorer turns dense club accounts, commercial reporting and financial regulation into something fans can actually explore, while keeping its evidence, limitations and terms visible.

CMD
BUILT BY

CMD Digital Labs

Club Finance Explorer is created by CMD Digital Labs, an independent Australian digital studio building interactive research experiences. Meet the studio ↗ · info@cmddigitallabs.com

Playable dataComplex systems should reward exploration rather than require a finance degree.
Evidence firstUncertainty stays visible. Undisclosed does not become a made-up precise number.
Fan perspectiveEvery feature should answer a question supporters genuinely ask about their club.
THE PRODUCT

What we are trying to solve

Football finance is usually split across annual reports, regulatory documents, sponsorship announcements and specialist reporting. Club Finance Explorer brings those threads into one progressive interface: compare a club, follow the trend, drill into the driver, then inspect the evidence.

THE DATA

Research principles

Filed accounts come first, followed by official disclosures and credible reported figures. Estimates are only used where stronger evidence is unavailable and are labelled accordingly. The common comparison year is kept consistent across clubs.

INDEPENDENCE

Not a club, league or regulator

Club Finance Explorer is an independent analytical product. It is not affiliated with, endorsed by or an official product of the Premier League, UEFA or any football club. Regulatory views are explanatory and use public information; only the relevant governing bodies can determine formal compliance.

CMD Digital Labs is the independent studio behind this application. For product or business enquiries, email info@cmddigitallabs.com.
PRIVACY

Your account

Login is used to keep your pinned clubs, compare basket and product preferences in sync. Finance research data is stored separately from personal profile state.

METHODOLOGY

Comparable, not perfect

Club reporting periods, disclosure detail and accounting presentation vary. The product flags restatements and incomplete lower-level history instead of hiding those limitations.

VERSION

v43.2 · Feedback

Open Beta now includes a simple signed-in feedback form for bugs, data errors, feature ideas and other suggestions, with optional workspace context attached automatically.